The FUJIFILM FinePix SL300 Digital Camera is a 14.0Mp camera with a 1/2.3" CCD image sensor. It boasts a 24-720mm (35mm equivalent) lens with an impressive 30x optical zoom and an ISO sensitivity that stretches from 64 to 6400 (3200 and 6400 in image size S). In addition to its generous 3.0" LCD, the SL300 also houses a 0.2" electronic viewfinder with 97% coverage.

Of course, the SL300 doesn't just take still images; it also captures 1280 x 720 high def video with monaural sound. Other helpful highlights include the TTL hot shoe for attaching optional flash units that can go beyond the capabilities of the built-in flash. Additionally, the SL300 is powered by a lithium-ion battery that is capable of capturing up to 300 frames on one charge.

A number of auto modes also grace the SL300, taking the guesswork out of shooting - in almost any situation. Whether you're taking advantage of face detection or Tracking Auto Focus, you'll end up with great looking memories without frustration.

When you're done shooting, the post-production features help you share both stills and videos on social media with in-camera tagging, MyFinePix Studio, and Photobook Assist. Playback functions also abound, including Micro Thumbnail View, By Scene, and By Favorite Rank, among others.

Lens X Finder - Experience the Extreme Shooting Sensation

The combination of versatile & functional Fujinon lens and a bright viewfinder give a sensational shooting experience

Fujinon 30x Optical Zoom and Wide 24mm Zoom Lens
The widely renown Fujinon Lenses are used popularly in numerous situations including satellites in outer space, TV/film, surveillance, and compact cameras. With the highly adept manufacture of Fujifilm, high precision optics and technology are provided for the best 24mm wide angle and 30x optical zoom

Super EBC - Aiming for High Quality Images
The lens elements used in the SL300 have been treated with multilayer Super EBC (Electron Beam Coating), the same process used for Fujinon broadcasting video lenses and large-format camera lenses acclaimed by professionals. Reducing ghosting and lens flare, the treatment promises clear image quality

45-Step Electronic Powered Zoom
The powered 30x zoom features smooth 45-step zoom control, giving you the ability to frame every shot with precision accuracy

2cm Super Macro
At a distance of just 2cm, macro photography using the SL300 allows you to capture all the exquisite detail of your subject from really close up

High Sensitivity + CCD Shift Image Stabilization

Dual Image Stabilization is the combination of high sensitivity and CCD shift image stabilization that works to eliminate blurred photos by freezing action and minimizing blurs at the maximum zoom range

Electronic Viewfinder

The FinePix SL300 offers the flexibility of framing your shots through the crisp, clear electronic viewfinder. In addition to enhanced visibility in bright daylight, the bright EVF accommodates a traditional shooting style, making it easy to steady the camera, even when shooting with the 30x zoom fully extended

3.0 Inch Large LCD

With its ultra-wide view angle of 160 degrees, the bright, high-contrast (1:1100), 3.0", 460,000 dot LCD screen makes composing, viewing, and sharing images a pleasure

Li-ion Battery

The hard-working li-ion battery is capable of capturing up to 300 frames on a single charge

TTL Hot-Shoe

A hot-shoe accommodates an auxiliary TTL flash, for shooting scenes beyond the capability of the built-in flash. A selection of versatile compatible flash units is available separately

Fast Startup

Turn the power ON from a cold start and FinePix SL300 is ready to shoot in only 1.8 seconds

6 Scene SR AUTO Modes

Framed scenes are automatically detected and selected into appropriate camera settings: Portrait, Landscape, Night, Macro, Night Portrait, and Backlit Portrait

Portrait:
Recognizes portraits by detecting the faces quickly in the frame and optimizing focus, brightness, and white balance

Landscape:
Scenic shots such as mountains and buildings are automatically recognized. Colors of the sky, forests, and flower fields are captured in vivid colors and depth

Night:
For low-light and nighttime scenarios, shutter speed, and sensitivity are automatically adjusted producing blur-free pictures with minimal noise

Macro:
Macro mode sets the focusing position of the details of small flowers or tiny subjects accurately

Night Portrait:
When photographing people at night or in low-light, SR AUTO optimizes flash range, shutter speed, and exposure of the portraits, while capturing a smooth and luminous background

Backlit Portrait:
Optimizes brightness of the faces that usually end up in shadow and underexposure caused by the light behind

Blink Detection

The camera will warn you when people in the frame are blinking, giving you the option to retake the photo, or enlarge the face so you can save or delete the image before you take the next shot

Smile & Shoot Mode

The Smile & Shoot mode of Scene Position, automatically releases the shutter when the smile appears so you won't miss the adorable smile the moment they happen

Face Recognition

The FinePix SL300 not only detects faces in a frame but it can also recognize who is who! You can register up to 8 people in your camera and next time you take a photo of them it will bring up their name and optimize settings in favor of your registered faces. In playback, you can search for all photos containing registered faces to quickly find photos of your favorites

Natural Light & With Flash

Can't decide whether it's best to use flash? Choose this mode, press the shutter and automatically capture the same scene twice: once with high sensitivity and natural light, and the second time with intelligent flash. Later choose one or keep both!

Face Detection

Face detection optimizes people pictures by identifying faces and adjusting focus and exposure to ensure bright, clear results

Red-Eye Removal in Detected Faces

Red-eye removal automatically detects and corrects flash reflection for a prefect end result

Instantly Detect Up to 10 Faces!

The Face Detection can simultaneously recognize up to 10 faces in a photo. Share your group portraits using the zoom up function in playbacks, checking each detected face. Each priceless expression can be cropped and saved in clear high resolution results

Motion Panorama

Lets you take panorama photos as simply as 1, 2, 3! The camera automatically stitches together three consecutive shots, with simple in-frame guidance to ensure the images are aligned. The resulting image is saved to the memory card as an impressive panorama

Tracking Auto Focus

Keeps fast moving subjects in the frame and in focus, even at 5x zoom extended. Great for capturing dynamic close-ups

Instant Zoom

A function to follow moving subjects in standard wide view for easy framing at high zoom settings. With a single press of a button, the subject tracked within the selected frame on the LCD will be captured and saved at a high zoom ratio (1.4x or 2.0x digital zoom)

Zoom Bracketing Mode

Enables three shots to be taken at the single press of the button, at varying degrees of magnification (original, 1.4x and 2.0x). This enables instant editing on the camera to choose the ideal shot, rather than having to go back to a PC to facilitate a digital crop

Date Stamp Function

Shooting date and time can be embedded in the lower right-hand corner of the images files

HDTV-Compatible Photos and Video

Able to capture both photos and movies in high-definition 16:9 format, the SL300 lets you discover the impact of full-screen HDTV image display. Capture high resolution images in 16:9 format

Photo Shooting:
Capture high resolution images in 16:9 format (4288 x 2416 pixels, 3072 x 1728 pixels, 1920 x 1080 pixels)

Movie Shooting:
Capture high resolution images in 16:9 format (1280 x 720 pixels)

Versatile Shooting Modes

In addition to a wide range of shooting modes, the SL300 offers a selection of versatile scene positions that ensure optimum results no matter what the scene

SR AUTO:
Choose for shooting a subject under low-light or a still subject by using the telephoto zoom

AUTO:
The easiest mode for taking pictures. Use this for ordinary photography

Program AE:
An automatic mode to set the white balance and exposure

Pro Low-Light:
Choose for shooting a subject under low-light or a still subject by using the telephoto zoom

HDR (Dynamic Range):
Each time the shutter button is pressed, the camera takes a series of shots, each with different exposure. These are combined into a single image, preserving detail in highlights and shadows

Natural Light & With Flash:
Shoots 2 images continuously, without flash and with flash. Comes in great handy during marginal shooting situations

Natural Light:
Produces beautiful images that retain the natural ambiance when shots are taken in low-light conditions

Portrait:
Set for shooting portraits. Skin tones are softened as it enhances the overall natural look

Portrait Enhancer:
Enables automatic enhancements of skin tone

Landscape:
Best for shooting scenery in daylight capturing clear and sharp shots of buildings and mountains effectively

Motion Panorama 360:
Sweep the camera right or left to create panoramic image

Sport:
A quick recognition of persons in motion or objects for a faster shutter speed to help you catch the perfect moment

Night:
Mode for shooting evening and night scenes. A picture is taken with a slow shutter

Night (Tripod):
Clear shots of twilight scenes using tripod

Sunset:
Capture sunset scenes vivid in color

Snow:
Most adaptable to snow scenes without unnatural darkened images or where the whole screen appears white

Beach:
Clear shots of people without darkened images under strong sunlight

Underwater:
Best for shooting underwater for capturing clear images of the blue ocean

Underwater (Wide):
Clear underwater picture in wide view, capturing the dynamism of the wondrous water world

Underwater (Macro):
Capture underwater subjects up-close with clarity and in eloquent colors

Party:
Best for shooting indoor weddings or parties. Retains the natural ambiance in low-light conditions

Flower:
Capture a clear close-up shot of blooming flowers rich in color

Text:
Clear shots of letters on a document or white board

Share Your Images with Built-In Social Networking

Don't wait until you get home to start choosing which pictures to upload to FaceBook. Start the process in-camera by tagging the pictures you want to share. The next time you connect to your home computer your images will upload automatically. The same goes for movie clips too, which can also be uploaded to YouTube

Easy Web Uploading to YouTube and Facebook via MyFinePix Studio

It's as easy as one, two, three. Shoot pictures and HD video clips, edit them in-camera, and tag them for upload to your Facebook profile page or YouTube account

In-Camera Editing: In-camera edit functions let you edit captured images, which can then be marked with a touch of the convenient upload button

Upload: When the SL300 is connected to a PC the marked images are uploaded to the designated site, eliminating the need for time-consuming PC-based image processing or selection

MyFinePix Studio Automatically Searches for New Images to Upload:
MyFinePix Studio detects new images to upload. When finding new images to upload, the uploader starts automatically

Photobook Assist

Create a photo album in your camera. Easily accessible and mobile, you can share images with family and friends anytime, anywhere. Installed in-camera, you can create a photobook folder where tagged images will be stored and organized accordingly. Your photobook can also be ordered online, when you are connected to the Internet

Post Capture Editing

Try the in-camera movie and image editing functions to artistically enliven photos, creating distinctive ambiances

Movie Editing

Movie Trimming:
After you take a clip, just set the IN and OUT points to crop and save only the part you want. It's that easy

Movie Join:
Select any previously recorded movie file and "resume" shooting to create a movie up to 2GB in size

Photo Editing

Add an artistic dimension to any recorded image in your camera with your choice of special effects

Aspect Ratio:
Images are trimmed to fit the ratio aspects

Sepia:
Adds tone effects of sepia that can be adjusted at 5 different levels

Contrast:
10 contrast levels can be selected from softening to sharpening controls

Cropping:
Images can be cropped to fit your blog

Color:
Adds miniature effect to image

Brightness:
10 brightness levels can be adjusted

Face Mosaic:
Mosaic to faces can be applied

Playback Functions

Easy and simple search function with slideshow and red-eye removal during playback

Image Search:
With the convenient Image Search function you can search pictures by Date, Face, Scene, Type of Data, Favorite Rank, and photos you've marked to upload
By Date:
View your saved images by date, making it easy to locate specific events or occasions

By Face:
All your portraits can be selected and replayed based on composition: group photos, couples pictures, and so on

By Scene:
Photos shot with AUTO or SR AUTO mode can be replayed according to the type of scene: portrait, landscape, night scene, and macro

By Type of Data:
Display the content of your image library according to the type of data: still photos, edited images, or movie footage

By Favorite Rank:
Rank your photos according to your favorites with star ratings

By Upload Mark:
Images marked for upload to YouTube and Facebook can be grouped and displayed together

Slideshow:
Close-ups of detected faces are shown in slideshow style

Red-Eye Removal during Playback:
This function corrects red-eyes while reviewing detected faces

Micro Thumbnail View:
Up to 100 pictures can be viewed at a time in a 10 x 10 array of micro thumbnails. Convenient for smooth and comfortable playback

Movie Recording

1280 x 720 pixels / 640 x 480 pixels / 320 x 240 pixels (30 frames/sec.) with monaural sound. Optical zoom function can be used

SDHC/SDXC Memory Card Slot

The versatile card slot is compatible with high-capacity Secure Digital (SDHC/SDXC) memory cards